The process of launching your own product can be intimidating for many new online entrepreneurs. But once you know the steps required to take an idea from concept to completion, and which order they should be carried out in, it makes the task far less stressful.
It doesn’t matter if you are launching an eBook, video course, software tool, or something else – the basic steps are all the same. As you go through the process a few times, you will develop your own personal routine for the order in which you prefer to get certain steps accomplished.
Overall, there are approximately seven primary steps to creating and launching your own product for an online marketplace. As you go through these steps, make note of the tasks you’ll need to do for each one so that you can create a checklist for subsequent launches.
Step #1 Brainstorm Your Product Idea
The first thing you have to do is come up with an idea for a product that will perform well in the marketplace. If you don’t know where to start, you can look to see what other products have sold well in recent months and years.
The idea is not to create a copycat product, but to see where the priorities of your target audience lie so that you can step up to meet their needs just as your competitors have done.
You want to set yourself apart and develop a product that has a unique slant or that approaches a task or concept differently from other leaders in your niche. Besides looking on the platform you plan to sell your product on, you can also visit other websites to see what is selling there.
For example, if you plan to sell your digital info product on Warrior Plus, then you might also check on JVZoo as well as ClickBank and Amazon to see what else people are trying to learn.
Another thing you can do is look in forums and social networking groups to see what consumers are saying about their needs not being met. They will often complain about not being able to find information or tools that can help them succeed with their goals.
If this is a business model that you plan to pursue consistently, you’ll want to make sure that you set yourself up for longevity as a leader in the niche and over deliver to your customers.
Go above and beyond with the product that you create so that consumers are not only fully satisfied and impressed, but your affiliates are grateful for the opportunity to promote you in the future.