Success Simplified for Digital Marketers

Success Simplified for Digital Marketers

Always Look for Ways to Monetize Your Message

Your branding success and profits increase the more you get your message in front of an audience. While you certainly don’t want to come across as a pushy salesman, you do want to build your business, and there are subtle ways to do this.

To start, make sure you’re always looking for ways to monetize your message. It doesn’t matter where the customer is getting the message from—whether it’s through an email list, on your blog or on social media.

Whenever you monetize a message online, you’ll want to choose ones that you know are high value. Because the more value they give, the more important these offers become to the customer.

When they get one product that benefits them, they’ll be looking for more. There are some things you’re going to want to watch out for when you’re monetizing because it could backfire on you.

As you look for ways to monetize, don’t just choose any random product if you’re an affiliate. A bad product will cost you customers – even if the product isn’t yours. If you value profit over customers, then you’re more apt to pick products that don’t necessarily deliver on their promises.

If you do get involved with an affiliate program or you’re in a partnership with another marketer, it’s imperative that the products you choose are ones that will be useful to your audience.

You also want to make sure you’re promoting someone who’s moral if you’re monetizing as part of a partnership. Never blindly recommend something. If you don’t know that person or you have no experience with that product, buy it yourself first and test it out.

When you post on your blog, see if there are any recommendations you can make. If you make a video tutorial, add any links to the products you used or mention in the description.

Make sure that you add links to your own products, too. For example, if you have a welcome series, then have a link from the email linking to that product offer or to a blog post tutorial that mentions and links out to the product.

You can find ways to monetize your blog post with text and image links, your podcasts with verbal recommendations, your videos, your social media presence, and your email autoresponder list.

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